Week 11
Create your realistic path forward — launch, learn, validate, or raise.
Week 11 focuses on assessing readiness for the next phase. Founders reflect on what they have built, learned, and clarified so far.
This week encourages honesty about what feels solid and what still feels uncertain. Founders consider different paths forward, including continued building, further validation, or pausing to reassess.
Rather than pushing toward a single outcome, the week supports thoughtful decision-making.
By the end of Week 11, founders should have a clearer sense of what they are ready for and what they are not.